Whether you're just getting started with AI video or you're running full-scale productions for clients, the right LTX Studio plan can make all the difference. More credits mean more creative freedom. More features mean a more powerful workflow. And the wrong plan? That means either paying for things you don't need or hitting walls right when you're in the zone.

This guide breaks down every LTX Studio plan — what's included, what it costs, and who it's actually built for — so you can make the call with confidence.

What are the different LTX Studio plan options

LTX Studio offers four self-serve plans — Free, Lite, Standard, and Pro — plus a fully customizable Enterprise option for teams. Here's a side-by-side look at what each one includes:

Enterprise — Best for Teams and Organizations

Price: Custom ---> Talk To Sales to find out more

Enterprise is designed for organizations that need more than any off-the-shelf plan can offer. It includes everything in Pro, then goes further: a customized credit allocation, org-wide onboarding with a dedicated Account Manager, access to AI Creative Strategists, SSO login, unlimited collaborators per project, and the ability to manage multiple Brand Kits with organization-level roles and permissions.

For teams operating across markets, Enterprise also includes multi-language video versioning for global distribution — making it a natural fit for agencies and brand studios localizing content at scale. On the compliance side, Enterprise offers enhanced data privacy (your inputs and outputs won't be used to train LTX's models), support for GDPR, ISO, and SOC 2 compliance, and flexible billing with centralized invoicing and global bank transfer options.

Enterprise is a good fit if you: lead a creative team, agency, or brand studio that needs collaborative infrastructure, compliance coverage, and the ability to scale production without limits.

Here is how the rest of the features depend on the plan you choose:

How to choose the right LTX Studio plan for you

Free — Best for Exploring LTX Studio

Price: $0, forever. No credit card required.

If you've heard about LTX Studio and want to see what the platform can actually do before committing, Free is the place to start. You get 800 one-time credits to experiment with image and video generation, advanced camera controls, Audio-to-Video, and LTX's own video models — including LTX-2 and LTX-2.3.

The catch: credits don't replenish, and the plan comes with a personal use license only, so anything you make can't be used for commercial purposes. Think of it as a creative sandbox — great for getting a feel for the platform, not for building a production workflow.

Free is a good fit if you: want to explore AI video generation with zero commitment before deciding whether to upgrade.

Lite — Best for Casual Creators

Price: $15/month, or $12/month billed yearly ($144/year)

Lite is where the platform really opens up. You get a recurring 8,640 credits per month, which means you're no longer racing against a one-time allowance. On top of the Free plan features, Lite adds image and video upscales, editing packages, and pitch decks — tools that make your output look polished and presentation-ready.

It's still a personal use license, so Lite isn't the move if you're creating content for clients or brands. But for solo creators building a portfolio, experimenting with storytelling, or just making content for their own channels, it's a solid step up.

Lite is a good fit if you: create content regularly for personal use and want reliable monthly credits without a big financial commitment.

Standard — Best for Independent Professionals

Price: $35/month, or $28/month billed yearly ($336/year)

Standard is where the platform shifts from personal creative tool to professional production suite. The jump in credits is significant — 28,000 per month — and the feature set reflects a more serious workflow. You get access to AI Storyboards for planning your projects visually, the ability to create and save Elements for consistent characters and assets across scenes, and a commercial use license so everything you produce is ready for client delivery.

Standard also unlocks a broader model library, including FLUX.2 Pro and Nano Banana image models, plus Veo 2 and Kling 2.6 Pro video models — giving you meaningfully more creative range. And if you ever need to push beyond your monthly allowance, Standard lets you purchase additional credits on demand.

Standard is a good fit if you: are a freelancer, content creator, or marketing professional producing commercial-grade work and need a full toolkit to do it efficiently.

Pro — Best for High-Volume Creators and Small Teams

Price: $125/month, or $100/month billed yearly ($1,200/year)

Pro is built for creators and teams who are always in production mode. At 110,000 credits per month, it's the highest-volume self-serve plan on the platform — enough headroom to generate at scale without constantly watching the meter. Every feature from Standard is included, plus Pro adds the Veo 3.1 video model and, crucially, project collaboration for up to 3 collaborators per project.

That collaboration feature is what really sets Pro apart. If you're working with a creative partner, a director, or a small internal team, Pro gives everyone a shared space to review, iterate, and build together — without the overhead of an enterprise contract.

Pro is a good fit if you: produce video content at high volume, need access to the latest and most powerful models, or work with a small collaborating team on client or branded projects.

Conclusion

There's no single "best" LTX Studio plan — there's only the right one for where you are right now. Start free if you're curious. Upgrade to Lite when you're ready for a consistent workflow. Move to Standard when your work goes commercial. Step into Pro when volume and collaboration become the priority. And if your whole organization is ready to make AI video a core part of how you create, Enterprise is built for exactly that.

The good news: you can switch plans at any time. Upgrades take effect immediately and are prorated. Downgrades kick in at the end of your billing cycle. So there's no risk in starting somewhere and growing from there.